Old Autos is a Canadian based newspaper in the small south-western town of Bothwell. The publication’s motto is “dedicated to the old car enthusiast.” . . .and that’s just what we do. It is the only publication of its kind in the country. Articles in the paper cover a wide variety of automotive topics, from technical auto help, old car history, as well as the coverage of the many car show events across Canada. The paper is published bi-monthly on the first and third Mondays of the month at a local press. We have approximately 30 regular contributors from all across the country. Submissions are often received from subscribers telling their old car story. The content of the paper is primarily Canadian based, including many long-time loyal advertisers, many who have been with the paper since it’s inception. Circulation continues to hold its own, with subscribers North American wide and even a few in Europe.
The paper was founded in 1987, by two long-time friends and avid old car hobbyists. The first paper was a four page spread. In no time, the paper grew to a 2 section paper, boasting 80 pages. In 2012, the publication went online, so it can be read either hardcopy or online.
In December 2011, one of the original founders - Murray McEwan sold the business to his daughter and long time employee Kim Meloche and office manager - Mary Jo DePelsmaeker. Together with a full time staff of 7 and 1 part-time, the paper continues to thrive. Most of the staff have been with the paper over 20 years, making it more like a family, than a work environment.
While the publication part of the business has stayed current with the times as far as technology goes, Old Autos prides itself on offering friendly small town service. Phones are always answered personally during regular business hours and folks are personally greeted at the door. The paper has a strong community presence, participating in many local events, including their own annual car show. Several of the freelance writers, as well as sales staff attend many area car shows, providing yet another personal touch to the paper.
The publication is now 30+ years old and is always looking for ways to increase visibility and promote themselves. Currently, we are in the process of creating an online merchandise site. The online shop will sell a host of items – automotive books, shirts, hats, drinkware, cooler bags and other automotive related items dedicated to the “old car enthusiast”.